South Korea's LG Electronics said on Sunday it would launch a 15-inch television set using organic display technology next month, the largest commercial model so far.
Active-matrix organic light-emitting diode (AM-OLED) displays, which use self-glowing materials, have better picture quality, consume less power and are thinner than widely used liquid crystal displays (LCD) that need backlight units.
LG, the world's second-biggest TV brand, said in a statement that it would be unveiling a 15-inch AM-OLED TV at the IFA 2009 consumer electric show in Berlin in September.
Research firm DisplaySearch expects the market for OLED TV to reach 2.33 million units in 2013 compared with estimated 320,000 units in 2011, according to data provided by LG.
EmoticonEmoticon